Blog about digital marketing analytics, KPI dashboards and reporting tools.
Google Analytics and HubSpot are two powerful tools that can help you better understand and track the performance of your website. By connecting the two, you can get a more comprehensive view of your website’s traffic and user behavior, as well as gain insights into the effectiveness of your marketing campaign. Why synchronize Google Analytics…
Continue Reading...Email tracking software is a powerful tool that allows businesses to track and analyze the performance of their email campaigns. These tools typically provide a variety of features including email open tracking, link tracking, A/B testing, automation, and advanced analytics. Email open tracking allows businesses to see who has opened their emails and when, which…
Continue Reading...Lead scoring is an important tool in any marketing and sales strategy. It helps businesses prioritize and follow up with the most qualified and engaged leads, increasing the chances of turning those leads into paying customers. Hubspot is a powerful platform that includes a lead scoring tool to help businesses effectively evaluate and prioritize their…
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