Blog about digital marketing analytics, KPI dashboards and reporting tools.
Google Analytics and HubSpot are two powerful tools that can help you better understand and track the performance of your website. By connecting the two, you can get a more comprehensive view of your website’s traffic and user behavior, as well as gain insights into the effectiveness of your marketing campaign. Why synchronize Google Analytics…
Continue Reading...Email tracking software is a powerful tool that allows businesses to track and analyze the performance of their email campaigns. These tools typically provide a variety of features including email open tracking, link tracking, A/B testing, automation, and advanced analytics. Email open tracking allows businesses to see who has opened their emails and when, which…
Continue Reading...If you’re using LinkedIn for business, having a strong company page is crucial. It’s a key way to showcase your brand, connect with potential clients and partners, and drive traffic to your website. But with all the content and activity happening on LinkedIn, it can be tough to keep track of how your company page…
Continue Reading...Are you tired of struggling to get insights from LinkedIn’s built-in Ads dashboard? Do you want a more customizable and time-saving way to track the performance of your LinkedIn Ads campaigns? If so, a custom LinkedIn Ads campaign dashboard might be the solution you’ve been looking for. In this blog post, we’ll explain the benefits…
Continue Reading...Lead scoring is an important tool in any marketing and sales strategy. It helps businesses prioritize and follow up with the most qualified and engaged leads, increasing the chances of turning those leads into paying customers. Hubspot is a powerful platform that includes a lead scoring tool to help businesses effectively evaluate and prioritize their…
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